Published in The Startup·PinnedTurn Your Meetings into Crunch TimeIn my last job, I spent seventy percent of my working hours in meetings. Mostly I was running from meeting to meeting. I’ve visited up to four meetings at the same timeslot. Some were full of irrelevant people sitting just like mannequins. Some lasted hours, but worth much less. I’ve…Agile4 min read
Feb 20Love or Hate Me, I do care both!Polarisation is a not-so-good concept in politics. Indeed, it’s as strong as a storm in shaking the unity of a society. In marketing, especially in advertising and PR, polarisation is a great tool to build the foundation for a lovemark. Why? The greatest enemy of a brand is indifference. It brings…Brand Polarization4 min read
Nov 6, 20215 Tips to Complete A Design Project SoonerFeedback is a challenge for human relations. From parents to managers, teachers. Actual feedback I am talking about, not the social media critics or complaints. Today, let’s dive into giving feedback to the designers to reach your ideal design output (logo, process, product, website, whatsoever) ONCE FOR ALL. I have…Design Process2 min read
Jul 29, 202150 Shades of A Generalist EntrepreneurWhoever you are — an expert (who knows a lot about a bit), one of the mythical unicorn-like T-shaped people (experts, but also generalists) or a naive generalist (who knows a little about everything), we deal with self-doubt and (at least from time to time) question our own worth. I’ve…Generalists4 min read
Feb 22, 2021On Random Act of Kindness DayWe are at most in lockdown conditions for a year. Many things have changed in our lives. We, as the social entities, self-isolate ourselves. Economies are struggling, politicians have nothing new to say, nature is healing itself, people are getting uneasier than before. Lately, one more Random Act of Kindness…Circulareconomy2 min read
Feb 2, 2021ResistBogazici | Boğaziçi Neden Farklı?Yurdumun yarısı belki de Boğaziçili gençleri hadsiz ve şımarık buluyor olabilir; diğer yarısı da Gezi beklentisi içinde olabilir. Sosyolog değilim, ama bir üyesi olarak bu mikro topluluğun gerçeklerinden bahsedebilirim. Boğaziçi Üniversitesi’nin öğrencilerinde Gezi zekâsı yoktur, Sonsuz Empati duygusu vardır. Çünkü Boğaziçi Üniversitesi binlerce öğrencinin aynı amfiyi paylaştığı bir yer değildir: oldukça az sayıda öğrenci okur. Hatta amfi sayısı bir elin parmaklarını geçmez. Herkes birbirini tanır.Bogazici Universitesi2 min read
Feb 26, 2020Salgının kendisi mi, yoksa fırsat maliyeti mi daha riskli?Tıbbi maskelerin stoksuzluğu ile birlikte dropshipping fırsatları bir yandan çığır gibi büyümüşken, bugün Çin’den gelen “Üretime başladık” haberiyle karaborsada tanesi 3,5 dolardan satılan maskeler büyük iniş içine girdiler. Diğer yandan Çin ve Güney Kore’nin ardından İtalya’nın sıkı bir denetime geçmek durumunda kalması nedeniyle Avrupa ve Amerika artık tehlikeyi enselerinde hissediyor…Kriz Yonetimi3 min read
Feb 26, 2020Is the pandemic itself riskier than its opportunity cost?While, with the lack of medical masks, the dropshipping market grew like a breakthrough, today with the news of “we started our production as usual” coming from China, the masks sold at $3.5 in the black market have entered into a big landing. On the other hand, Europe and America…Agile Marketing4 min read
Jan 2, 2020How I Relish My LifeThe number 9 has a special place for me. It is odd but not prime. Symbolically, 9 is the number of fulfillment, wisdom, self-examination and enlightenment. Yet we are at the end of 2019. What a remarkable year it was for me. …Life Lessons6 min read
Dec 29, 2019Respect For The Master: Experiments on Innovation to Demonstrate An Innovator❗️ Caution: Contains Spoiler! ‘Leonardo: Experiencing a Masterpiece’ is considered as a controversial exhibition for many art lovers. As the name suggests, this exhibition is an immersive experience that takes you to discover the secrets of Leonardo’s masterpiece “The Virgin of the Rocks” through virtual reality technologies. The exhibition consists…Virtual Reality5 min read